Nowadays you can track and measure almost anything on your website. You probably heard of heat maps, which track the visitor behavior on the site. Heat maps can be based on clicks, eye movement or mouse hovers and they can help to understand your visitors better. What grabs their attention, how do they navigate on…
Tag Archive: website features
Quickinar on Landing Pages and Increasing Conversions
Next week – Thursday, April 14th – Ernest Barbaric is hosting a Quickinar on the topic of Landing Pages that Convert Visitors to Prospects. I have seen Ernest’s presentation and it is excellent. If you are in sales, marketing or website development, I would highly encourage you to attend. During the seminar Ernest will be…
Troy White and Using Stories
Troy White and I just met. We’ve known each other for years but don’t often get a chance to update ourselves on what we are doing. Today we did. Troy is a writer who focuses on helping businesses tell their story and impress their clients. You can find out more about Troy and what he…
Jeff and Doug – Promo Video for 6 Hours to Online Strategy
Doug and I wanted to put together a video to promote the upcoming workshop on 6 Hours to Online Strategy, slated for Monday, November 29th. There are 20 spots and very few left but we wanted to create a video for the social media release that we are putting together with Marketwire. You can register…
Photos as Web Content by Jakob Nielsen
Jakob Nielsen has been around a long time. I remember reading his website, http://www.useit.com, in the late ’90s. I don’t always agree with him but I do agree with his latest article called Photos as Web Content. In a nutshell he states that real photos have more value on blogs and websites than stock images….
Using Video
Everyone knows about videos on YouTube. We even have a channel on YouTube although most of the videos are ones that I created for personal reasons: 1967 Cougar that my son and I are restoring and a recent cruise around the Caribbean. Today I thought I would highlight some other websites that are interesting and…
Criteria for High Performance Websites on Search Engines
Before building a new website many of our clients and often the companies developing the website ask us for recommendations on how to make it easier for the website to work well with search engines. I thought I would share our list of recommendations with the readers of this blog. 1. Hosting Ideally, the IP…
