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Tag Archive 'Quality Score'

“See Search Terms” Google Tool

Posted in Pay Per Click on Apr 29th, 2010

Google has added another tool to make PPC maintenance just a bit easier. It has been there for a little while now but I just recently realized the time saving power of this tool.
There are many reports available to the AdWords advertiser – some helpful, some just a lot of data on a page with [...]

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Are You Wasting Your PPC $ On…Yourself??

Posted in Improving Website, Pay Per Click on Apr 27th, 2009

I see this happen ALL the time. Our clients are curious to see their PPC (pay-per-click) ads in action so they go to Google, type in one of their keywords and voila! – the ad shows.
Next week, the same thing happens – the same keyword is entered just to be sure the ad is still [...]

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