Blog for Anduro Marketing
Posted in Pay Per Click, Search Engine Optimization on Jan 12th, 2010
George Michie of The Rimm-Kaufman Group has posted results of an excellent research study of the importance of long tail keywords. See How Important is the “Tail”? An Emperical Study. The findings from the study are valuable as summarized in these 5 points:
1. The importance of the tail varies tremendously
2. People search differently for different [...]
Posted in Improving Website, Industry News, Pay Per Click, Search Engine Optimization, Search Tools, Uncategorized on Dec 7th, 2009
Google has developed a useful tool for keyword marketing campaigns called, Google Insights for Search. This tool is valuable for analyzing search trends related to high performance keywords and improving related to search engine optimization (SEO) and pay-per-click advertising (PPC) results. You can review the search volume patterns for different regions, categories, and time periods. [...]
Posted in Improving Website, Industry News on Oct 7th, 2009
Great little product demo offered by Google. See How can Google Accelerate Your Business?
Simple diagram. Great descriptions. Easy to navigate. Clear. Well put together.
Enjoy!
Posted in Pay Per Click on Sep 21st, 2009
Google AdWords has a new tab called ‘Opportunities’. I just read up on it a bit more and was actually surprised that Google doesn’t use a more “use this tool now or your account will fail” tone in their explanation of the tool.
Essentially, if you are looking to make changes to your account, you can [...]
Posted in Search Engine Optimization on Jun 2nd, 2009
We are pleased to announce another success story. We’ve secured a first page position for our client for the term Healthcare Careers beating out over 33 million competing web pages:
Matt Olah