Tag Archive: Google

PPC Campaigns – Restructure or Start Over?

I read an interesting article the other day which came to me in a newsletter. The link only works sometimes (really slow load time on the site causes the browser to time out) but I wanted to share it with you anyways! The title is, “When to Restructure Your PPC Campaign or Completely Start Over”…

Results of Deep Linking

I wanted to share some results of a client for whom we used Deep Linking.  We secured a first page position on Google.ca for the term ‘H2S’ for our client United Saftety beating out over 2 million web pages.

Did You Know? The Social Media Edition

You may have seen this video before but it is worth repeating:  http://www.jmorganmarketing.com/did-you-know-the-social-media-edition/ The numbers are staggering: China will soon be the #1 English speaking country 1 out of 8 recently married couples meet online First SMS message was sent in December 1992 Facebook took 2 years to reach 50 million people – radio was…

Google’s Tools – Be Cautious!

Google recently added a new “tool” if you will, to the PPC platform called the Bid Simulator Tool. A small icon appears beside the bid of each keyword and you can click it to see a little screen appear like this: From here, you can select which bid you want to use and how many…

Using Business Cards as an Email Source for Newsletters

This week we sent out a couple eNewsletters. Usually we don’t bombard our contacts this much but this week was an exception. The first email was related to an interview that CBC did with me. Dave Simms from CBC Television wanted my opinion on the Bing-Yahoo search story. The crux of the issue is whether or…

Another client sample – PeopleMenders.com

We are pleased to announce another success story.  We’ve secured a first page position for our client for the term Healthcare Careers beating out over 33 million competing web pages:   Matt Olah

Google’s Wonder Wheel

Google has added a new link to their interface on www.google.com.  If you search for “calgary restarurant” you will see the link to Show Options under the search field on the left side above the results. See image below. To activate Wonder Wheel you click on Show Options, scroll down and then click on Wonder…