One of my favorite blogs is Occam’s Razor by Avinash Kaushik. Recently he published a post called, Analysis Ninjas: Move Beyond The Top Ten. In the post Avinash argues that looking at the top ten items on any list has limited value. What lies beneath the top ten is often more important and valuable. The [...]
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Posted in Pay Per Click on Nov 10th, 2009
We’ve all heard the phrase “location, location, location” when it comes to valuable real estate. Now it seems that “conversion, conversion, conversion” is the hot topic in online marketing. To give you a sense of how hot, I did a Google Search for website conversion rate this morning and received over 2 million results. This [...]
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Great little product demo offered by Google. See How can Google Accelerate Your Business?
Simple diagram. Great descriptions. Easy to navigate. Clear. Well put together.
Enjoy!
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Posted in Improving Website on Sep 9th, 2009
There is nothing more frustrating than going to a website, finding out that whatever the company is offering is interesting to you and then clicking on the contact page only to see a long list of phone numbers and email addresses. I like contacting online. It is easy, it is fast.
Now this is obviously personal [...]
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Posted in Pay Per Click, Social Media on Jun 18th, 2009
I have a few clients on Facebook PPC and a lot of the time it just doesn’t appear to be working all that well.
Please note the use of the word “appear”. While this obviously doesn’t apply to all clients and all accounts, I have come to the conclusion for some that simply because people aren’t [...]
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