Google has added another tool to make PPC maintenance just a bit easier. It has been there for a little while now but I just recently realized the time saving power of this tool. There are many reports available to the AdWords advertiser – some helpful, some just a lot of data on a page…
Tag Archive: CTR
Are You Tweeting Too Much?
I read a really interesting blog post by Dan Zarrella a few days ago and thought I would share it with you. He has done some research and has come to the conclusion the Tweeting less and posting a fewer number of links actually gets you better results in Twitter. Read his first blog post…
PPC Campaigns – Restructure or Start Over?
I read an interesting article the other day which came to me in a newsletter. The link only works sometimes (really slow load time on the site causes the browser to time out) but I wanted to share it with you anyways! The title is, “When to Restructure Your PPC Campaign or Completely Start Over”…
Are You Wasting Your PPC $ On…Yourself??
I see this happen ALL the time. Our clients are curious to see their PPC (pay-per-click) ads in action so they go to Google, type in one of their keywords and voila! – the ad shows. Next week, the same thing happens – the same keyword is entered just to be sure the ad is…
