Tag Archive: advertising trends

Hubs, Spokes, Wheels and Marketing – Featuring Oasis Spa

In October, Doug Lacombe, a friend of mine, sent me an email saying that Oasis Spa was looking to try some new things to promote gift certificates to the Calgary market. Every year the owner, Peter Smed, offers various denominations of certificates to people who need an elegant, valuable, easy to buy gift for a…

Social media and sales relationship complicated by Doug Lacombe

Recently Doug Lacombe (@dblacombe) wrote an interesting article in The Star Phoenix called, “Social media and sales relationship complicated.” He quotes me but that isn’t why you should read the article. You should read it because of the way Doug contrasts how social media relates to sales and marketing. It’s a good read. Our discussion…

Interesting Disclosure of Information on Facebook

It is amazing how the world is changing and social media is paving new and interesting pathways. Today I received an email from Airmiles offering me 100 bonus reward miles if I spend $100 or more at Safeway before the end of October 2. Kudos to Safeway and Airmiles for creating a near perfect promotion….

8 Ways To Conquer Facebook Statuses

If you click on this linkĀ  you land on an AllFaceBook page with suggestions in the form of an infographic on how to use Facebook more effectively. AllFaceBook also has a daily email which I have (shamelessly) signed up for. I find it interesting and sometimes valuable. Some of the suggested ways to get better…

Effective Facebook Posting Techniques

Momentum Media has done an interesting study by analyzing the top 20,000 Facebook Pages to find posting techniques that really work. They asked seven different questions to determine the best practices to achieve highest interaction rates in Facebook. Let’s take a look at the results.     1. What is the best time to post?…

Successful Quickinar: Social Media Strategies for First Nations

On Wednesday, May 4th, Doug Lacombe and I held a Quickinar on Social Media for First Nations. We had 9 attendees including participants from SikSika Nation and Piikani Nation.                 Doug wrote and excellent summary of the session in his regular column with The Star Phoenix. A quick…

Article: In B.C.’s political leadership races, will social media make a difference?

A second reference was made to Anduro Marketing in yesterday’s Vancouver Sun article by Gillian Shaw: In B.C.’s political leadership races, will social media make a difference? As mentioned in a previous post, Article: Liberal leadership social media monitor: No runaway successes, Gillian is following the Liberal leadership race in BC. The BC Liberals will…