In October, Doug Lacombe, a friend of mine, sent me an email saying that Oasis Spa was looking to try some new things to promote gift certificates to the Calgary market. Every year the owner, Peter Smed, offers various denominations of certificates to people who need an elegant, valuable, easy to buy gift for a…
Continue Reading »
Recently Doug Lacombe (@dblacombe) wrote an interesting article in The Star Phoenix called, “Social media and sales relationship complicated.” He quotes me but that isn’t why you should read the article. You should read it because of the way Doug contrasts how social media relates to sales and marketing. It’s a good read. Our discussion…
Continue Reading »