I see many infographics each month. I find them interesting and entertaining but I often forget the content. Today I came across one about searching on Google that is worth remembering. You can see the full infographic by clicking on the image below. This infographic, quite literally, has many of the tricks for search on…
Category Archives: Search Tools
5 Myths about Google Adwords
I saw an interesting article in my inbox this morning that I would like to share. Google: 5 Myths and a Reality about Google Adwords. I am going to paraphrase but keep in mind, this is directly from the keyboard of Google “itself”. Myth 1: “Online advertising is not for local businesses.” Seems to me…
Keyword Visualization – Keyword Tree
One of my favorite blogs is Occam’s Razor by Avinash Kaushik. Recently he published a post called, Analysis Ninjas: Move Beyond The Top Ten. In the post Avinash argues that looking at the top ten items on any list has limited value. What lies beneath the top ten is often more important and valuable. The…
Using Google Insights to Improve Search Results
Google has developed a useful tool for keyword marketing campaigns called, Google Insights for Search. This tool is valuable for analyzing search trends related to high performance keywords and improving related to search engine optimization (SEO) and pay-per-click advertising (PPC) results. You can review the search volume patterns for different regions, categories, and time periods….
Google Changes “Preferences” to “Search Settings”
I might be slow but today I noticed that Google has moved and renamed the link to Preferences. Previously, there was a link to search preferences just under Advanced Search near the Search button. Now Google is calling this feature, Search Settings, and moved the link to the top right corner. In our company, we…
Nifty Help Feature on NYTimes
For some reason I have The New York Times selected as one of the tabs that loads up when I launch my Chrome browser. I like Chrome because it is fast. I like the New York Times because of the credibility and international perspective. Recently I was thumbing (virtually) through the articles and I saw a word…
Searchers Look Longer at Bing Pages
Last week I wrote a post on a couple new search engines. One of the search engines mentioned was Bing – Microsoft’s new “decision” engine. Matthew also added a post about Bing too. A resent study by Catalyst Group as quoted by Website Magazine suggests that users of Bing stay on the results page longer than searchers using Google….
