Category Archives: Industry News

How a Kid Funded Voodoo PC and Sold it to HP

Have a listen to Andrew Warner’s interview with Rahul Sood. Rahul and his team started Voodoo PC years ago and sold the enterprise to HP in 2006. Click here for a link to the MP3 file. I have heard Rahul give this presentation live a few times. It is a classic story of a young guy…

Keyword Visualization – Keyword Tree

One of my favorite blogs is Occam’s Razor by Avinash Kaushik. Recently he published a post called, Analysis Ninjas: Move Beyond The Top Ten. In the post Avinash argues that looking at the top ten items on any list has limited value. What lies beneath the top ten is often more important and valuable. The…

Using Google Insights to Improve Search Results

Google has developed a useful tool for keyword marketing campaigns called, Google Insights for Search. This tool is valuable for analyzing search trends related to high performance keywords and improving related to search engine optimization (SEO) and pay-per-click advertising (PPC) results. You can review the search volume patterns for different regions, categories, and time periods….

New Google Tool Just in Time For the Holidays!

I just received a message from Google about a new tool called, “Google Product Search“. This changes Christmas shopping! Go to the page and type in any type of product you are looking for and you get a giant list of places to buy from, prices and ratings. Try it out for yourself! You’ll be…

10 Things Google Has Taught Us

An excellent article I found this morning on Google: http://money.cnn.com/2009/10/22/technology/auletta_maxims.fortune/index.htm Really frames both what the company has done right and how they did it. Now I don’t agree with everything Google does – but overall, their track-record speaks for itself.

Use Google to Accelerate Your Business

Great little product demo offered by Google. See How can Google Accelerate Your Business? Simple diagram. Great descriptions. Easy to navigate. Clear. Well put together. Enjoy!

Google Changes “Preferences” to “Search Settings”

I might be slow but today I noticed that Google has moved and renamed the link to Preferences. Previously, there was a link to search preferences just under Advanced Search near the Search button. Now Google is calling this feature, Search Settings, and moved the link to the top right corner.  In our company, we…