A short posting this week about Flash. Many times, we encounter clients with Flash websites who wonder why they are not showing up in Google for certain keywords. The answer is simple: if the website and its content is comprised completely of Flash elements, there is nothing for the search engines to spider or index….
Category Archives: Improving Website
First Lead for WhiterockStucco.com
If you recall, I wrote a post on April 27th about setting up a website for a friend on the cheap. Gord called today to say that he received his first call asking for a quote. He was excited and so was I. Just proves that online advertising using keywords works.
eMarketer Newsletter
I subscribed to many enewsletters. I sign up for enewsletters published by our customers because I like to hear what they are saying about their company. I also sign up for enewsletter published by suppliers. However, most of the enewsletters that I subscribe to are related to our industry – SEO, PPC, linking, social media, and…
The Link between Your Website & Higher Search Engine Rankings
A nice website.. pay per click ads.. social media promotion.. these are all great tools to help your online business succeed, but they’re not going to help you rank on the first page of Google’s search results. And isn’t that what you really want? It’s the cheapest, best advertising you can possibly get on the…
Are You Wasting Your PPC $ On…Yourself??
I see this happen ALL the time. Our clients are curious to see their PPC (pay-per-click) ads in action so they go to Google, type in one of their keywords and voila! – the ad shows. Next week, the same thing happens – the same keyword is entered just to be sure the ad is…
Key Performance Indicators
For many of our clients we track various metrics to measure performance and results. We obtain this data from clickstream reports such as Google Analytics and ranking reports. The basic metrics that we track for all clients include: – visitors – page views – inbound links – percentage of target keywords that are listed on the first 3 pages…
