One of my favorite blogs is Occam’s Razor by Avinash Kaushik. Recently he published a post called, Analysis Ninjas: Move Beyond The Top Ten. In the post Avinash argues that looking at the top ten items on any list has limited value. What lies beneath the top ten is often more important and valuable. The [...]
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Google has developed a useful tool for keyword marketing campaigns called, Google Insights for Search. This tool is valuable for analyzing search trends related to high performance keywords and improving related to search engine optimization (SEO) and pay-per-click advertising (PPC) results. You can review the search volume patterns for different regions, categories, and time periods. [...]
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Posted in Improving Website on Oct 19th, 2009
Excellent article from Jill Whalen on the importance of Title Tags:
http://www.seo-news.com/archives/2009/oct/8.html
This is something we do when optimizing for our clients as well – without access to title tags, it becomes very hard to optimize a website. When working on a client’s website though, I differ slightly from Jill’s method of putting the company name in the tags: though [...]
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Great little product demo offered by Google. See How can Google Accelerate Your Business?
Simple diagram. Great descriptions. Easy to navigate. Clear. Well put together.
Enjoy!
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Posted in Improving Website on Sep 11th, 2009
Before building a new website many of our clients and often the companies developing the website ask us for recommendations on how to make it easier for the website to work well with search engines. I thought I would share our list of recommendations with the readers of this blog.
1. Hosting
Ideally, the IP address of [...]
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