Author Archives: AnduroGuest

On QR Codes

I just received my QR Code name tag in the mail the other day so I thought I would share my journey down the QR Code highway. At a seminar recently I noticed an attendee with QR Code name tag and I was inspired to create my own. It was surprisingly easy to do. There…

Quickinars Made it to Shaw TV!

Anduro Marketing has joined forces with Doug Lacombe, offering “Quickinars” which are simply quick seminars. We have seen some success with these, especially the one surrounding Social Media. So much so, that Shaw TV did a segment on one of the Quickinars put on, Social Media Strategy in 6 Hours. Have a look at the…

Why Are My Ads Showing in the Philippines When My Target is Canada?

That is the question I received in an email this morning from a client of mine. I panicked, thinking I had accidentally changed the geo-target settings in Google AdWords. After assuring that this was not the case, I started looking into what could possibly be causing this. Let me set the stage a little bit…

Inside Google’s Self Driving Car

I have heard about Google’s Self driving car, but I always thought it was an urban legend until I came across this video from Danny Sullivan at Search Engine Land. The car is programmed with GPS and the car navigates on it’s own from there. The vehicle has robo-driven distances from San Francisco to Los…

The Streisand Effect Defined

I love this video from Jesse Brown explaining The Streisand Effect and I thought I would share it here. The Streisand Effect is what happens when “you try to get rid of something and it gets bigger and bigger because you tried to get rid of it.’ Otherwise known as ‘the world’s most effective unintentional…

Compartmentalizing Work and Play on Social Media

The other night at The Science Cafe, Dr. Feng spoke about online privacy and the  different personas that we all have in different aspects of our lives. We say and do things with our friends that we would never dream of doing or saying at work or even with our family. Dr. Feng made the…

What is Your Company’s Social Media Policy?

I came across this video over at GuruTube.net, which brings up some great points about Social Media policy. Company’s can’t stop their employees from talking about them via Social media outlets. They can though, put a plan and policy in place to deal with it. Treat the Social web the same way you would treat…